GERGİN, Z. Et Al. QUALITY FUNCTION DEPLOYMENT IMPLEMENTATION TO DEVELOP 6P MARKETING STRATEGY OF AN FMCG COMPANY. 2018. In Proceedings of The International Symposium for Production Research 2017 , Çağlayan, İstanbul, 315-325.

GERGİN, Z., AKSAY, B., KILIÇ, Ş., & YUCAK, O., (2018). QUALITY FUNCTION DEPLOYMENT IMPLEMENTATION TO DEVELOP 6P MARKETING STRATEGY OF AN FMCG COMPANY. Proceedings of The International Symposium for Production Research 2017 (pp.315-325), İstanbul: Çağlayan.

GERGİN, ZEYNEP Et Al. "QUALITY FUNCTION DEPLOYMENT IMPLEMENTATION TO DEVELOP 6P MARKETING STRATEGY OF AN FMCG COMPANY." In Proceedings of The International Symposium for Production Research 2017 , 315-325. İstanbul: Çağlayan, 2018

GERGİN, ZEYNEP Et Al. "QUALITY FUNCTION DEPLOYMENT IMPLEMENTATION TO DEVELOP 6P MARKETING STRATEGY OF AN FMCG COMPANY." Proceedings of The International Symposium for Production Research 2017 , Çağlayan, 2018, pp.315-325.

GERGİN, Z. Et Al. (2018) "QUALITY FUNCTION DEPLOYMENT IMPLEMENTATION TO DEVELOP 6P MARKETING STRATEGY OF AN FMCG COMPANY", Proceedings of The International Symposium for Production Research 2017 . İstanbul: Çağlayan.

@bookchapter{bookchapter, author ={ZEYNEP GERGİN Et Al. }, chaptertitle={QUALITY FUNCTION DEPLOYMENT IMPLEMENTATION TO DEVELOP 6P MARKETING STRATEGY OF AN FMCG COMPANY}, booktitle={ Proceedings of The International Symposium for Production Research 2017}, publisher={Çağlayan}, city={İstanbul},year={2018} }