The Importance and Role of Digital Marketing in the Preference of Touristic Products in Turkey


YILMAZ G., TEKELİ H. N.

in: Advances in Hospitality and Tourism Information Technology, Cihan Çobanoğlu, Seden Doğan, Katerina Berezina, Galen Collins, Editor, University of South Florida M3 Center, South Florida, pp.1-20, 2021

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2021
  • Publisher: University of South Florida M3 Center
  • City: South Florida
  • Page Numbers: pp.1-20
  • Editors: Cihan Çobanoğlu, Seden Doğan, Katerina Berezina, Galen Collins, Editor
  • Istanbul Kültür University Affiliated: No