SOSYAL MEDYA REKLAMLARININ ÇEVRİMİÇİ SATIN ALMA DAVRANIŞI ÜZERİNDEKİ ROLÜ: KUŞAKLAR ÜZERİNE BİR İNCELEME
HIRE. JOURNAL OF PUBLIC RELATIONS AND ADVERTISING STUDIES, vol.5, no.1, pp.115-133, 2022 (Peer-Reviewed Journal)
- Publication Type: Article / Article
- Volume: 5 Issue: 1
- Publication Date: 2022
- Journal Name: HIRE. JOURNAL OF PUBLIC RELATIONS AND ADVERTISING STUDIES
- Journal Indexes: Directory of Open Access Journals
- Page Numbers: pp.115-133
- Istanbul Kültür University Affiliated: Yes